day 3 of trying to understand why technical founders struggle with GTM/distribution even when AI has made building dramatically easier.

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day 3 of trying to understand why technical founders struggle with GTM/distribution even when AI has made building dramatically easier. quick context about me: i’m not an engineer. i worked at a startup through scale, mostly around systems/workflows/operations and i am currently planning my next move. working closely with the tech team at my start up made me notice one pattern: technical teams often keep improving the product fractionally for existing users while avoiding the much messier question — “why is the rest of the ICP not buying?” spent half of my day speaking with founders. 2/n conversations went beyond initial exchanges. one promised to come back after properly scoping/narrowing their ICP, and the next figured he was not sure what metrics he should chase to understand traction. have dm-ed some more tech founders who had questions related to gtm - will share more as i speak with more people.   submitted by   /u/mined_it [link]   [comments]